Magus Brands

Reasons toDrink Matcha

IT’S SUPER CHARGED
WITH DISEASE - FIGHTING
ANTIOXIDANTS

IT IMPROVES
CONCENTRATION
& MEMORY

IT GIVES YOU
AN ENERGY BOOST

IT GIVES YOU
AN ALERT CALM

IT LOWERS LDL
CHOLESTEROL LEVELS

IT TASTES
DELICIOUS

OurMatcha

WE’RE PROUD TO USE COMEPLETELY ORGANIC MATCHA HAND- HARVESTED WITH CARE FROM A NETWORK OF SMALL FAMILY FARMS IN KAGOSHIMA, JAPAN

BrewGuide

These preparation techniques have roots in ancient Chinese and Japanese tea ceremonies, and many of the instructions have been developed from these prestigious rituals.

When brewing matcha in the comfort of your home or in a relaxed setting, you can choose to prepare the tea in one of two ways. You can either make usucha (薄茶, thin tea) or koicha (濃茶, thick tea). Usucha is lighter and frothy while koicha is heavier and denser. These two methods produce entirely different drinking experiences, and we recommend trying both.

USUCHA

1. Preheat the chawan and prepare the chasen. Bring water close to the boiling point, and fill up the tea bowl. Then, take your chasen. Place the tips of its whisks in the hot water to prepare them. (Be sure not to wet the entire whisk.) Set the chasen aside. Empty out your chawan and dry it. You may use a chakin to dry it if you wish.

2. Measure out 1 to 2 grams of matcha. (You may sift it.) Add this to the chawan.
3. Add 70 ml water. The water should be 70º to 80º C (158º to 176º F).
4. Whisk the matcha. Holding the chawan with one hand and the whisk with the other, whisk using a W-shaped motion, gradually increasing your speed as you go on. You should stir at a fairly fast pace. Whisk until the matcha is frothy with small bubbles. (Make sure there are no large bubbles.)
5. Enjoy.

Koicha

1. Preheat the chawan and prepare the chasen. (See Step 1 above.)
2. Measure out 3–4 grams of matcha. (You may sift it.) Add this to the chawan.
3. Add 40ml water. The water should be 70º to 80º C (158º to 176º F). Koicha uses less water and produces a stronger, thicker tea.
4. Whisk the matcha. The technique for whisking koicha is much different from the usucha technique. Whisk the matcha slowly, alternating between up and down, back and forth, and circular motions. Stir gently and thoroughly until the tea is fairly thick. There should be no froth.
5. Enjoy.

MATCHA BYTHE NUMBERS

70MG

OF CAFFEINE
EQUAL TO A CUP
OF LIGHT ROAST COFFEE

137X

MORE ANTIOXIDANTS
THAN A CUP OF GREEN TEA

35¢

PER GRAM OF
MAGUS BRANDS MATCHA

PER SERVING